Data-Driven Enrollment Marketing

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Finding the Right Prospects for Your Classes

Datamark offers full-service prospect generation complete with marketing solutions that engage prospective students at every stage through the enrollment process.

Our student recruitment solutions are designed to generate qualified inquiries and transition them into enrollments. We address the specific needs of your school to help you meet or surpass your enrollment goals while optimizing conversion costs.

Datamark prospect generation services focus on strategic planning, creative development and the management of multiple media channels including negotiation, placement, reporting, analysis and optimization. Every facet of our marketing communications is designed to activate your brand.

Interactive
Paid lead management (PPL)
Search marketing (PPC)
Banner and brand advertising
Predictive modeling and lead scoring

Direct Mail
Predictive modeling and segmentation
List management and procurement
Creative production and fulfillment

Print/Outdoor
Magazine and newspaper advertising
Billboard and transit advertising


Datamark has the unique ability to attract and prioritize student leads, determine their level of viability and improve inquiry-to-enroll conversion. Partnering with your marketing and admissions teams, we will deliver an integrated enrollment marketing solution uniquely adapted to your needs.