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Executive Bio—Paul Reddy, President

As president, Paul Reddy ensures that solution development, solution delivery, marketing, business development, client services and core analytic marketing capabilities all align to deliver unparalleled impact and value to Datamark’s clients.

Prior to joining Datamark, Paul led the business development and client service teams at InsideTrack, the leading provider of student retention solutions to higher education. He was a co-founder of software-as-a-service provider Spoke Software, served as head of business/corporate development for PeoplePC, and was a Principal with management consultancy A.T. Kearney.

Paul graduated from Northwestern University with a Bachelor of Arts in Economics and Political Science, and earned his MBA from Stanford University’s Graduate School of Business.