Data-Driven Enrollment Marketing

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Company Overview—A History of Providing Enrollment Marketing Solutions

Today’s students are different. Increased mobility and autonomy have created audiences more diverse, more particular and more inundated with marketing messages than ever before. Not surprisingly, getting them to respond to your message requires a dynamic blend of art and science.

Since 1987, Datamark provides innovative, data-driven enrollment marketing exclusively to higher education. We generate high-quality student prospects for both proprietary and non-profit institutions, and help those schools activate their brands to convert individuals into committed enrollments.

As a performance measurable, direct response marketing firm, we offer full-service lead management, complete with conversion marketing solutions designed to reach, engage and motivate prospective students at every stage up to and through the enrollment process. Services include prospect generation, conversion enhancement and research services.